HOLLY ANN M.A. / B.A.
EDUCATION
May 2012 Bachelor of Arts: Journalism,
Spanish
Minor
Lindenwood University - St. Charles, MO
Feb. 2016 Master of Arts:
Communications, Promotions
Magna Cum Laude
Lindenwood University - St. Charles, MO
WORK HISTORY/EXPERIENCE
2019-Present | Definitely Holly LLC: Social Media
Consulting, Business Owner – Remote
Assist businesses with their social media focusing on
brand loyalty, creating engaging content, digital marketing, providing 24/7
social media monitoring, and building online relationships with current and
future customers.
Client Example:
Ultimate Defense Firing Range and Training Center
- The eyes, ears, and voice for Ultimate Defense Firing Range and
Training Center
- Create engaging daily content for Ultimate Defense’s Facebook
and Instagram (events, specials, promotions, sales, classes)
- Utilize social media to gain additional customers
- Stay up-to-date with the gun industry
- Take pictures and video content at classes/events for social
media channels
2018-Present | Spokesperson:
Ultimate Defense Firing Range & Training Center – St. Peters, MO
- On-Camera Social Media Spokesperson for Ultimate Defense
(Videos: UD Facebook and Instagram)
- Promote/advertise upcoming classes, firearm sales/merchandise, events
2017-2019
| On-Camera Talent and Scriptwriter, Copywriter, Marketing Assistant:
Cobalt Communications – Fenton, MO
- On-Camera Talent/Actress, Scriptwriter, and Director for Charter
Spectrum online commercials
- Vast Broadband, Control4, and Sony commercials/advertisements.
Control4 product description expert
- Copywriter for Cobalt Communication’s websites including main
company website, and Spectrum, Vast Broadband, AT&T affiliated websites
- Focus on SEO and keywords
- Marketing assistant for Cobalt Communications/DIRECTV (authorized
DIRECTV dealer)
2016 |
Spokesperson, Recruiter:
LumiTact – St.
Charles, MO
- Spokesperson and public figure of LumiTact: Wrote and announced
commercial script for social media channels. (Video content of Holly: 26,310
views)
- Hired 10-15 applicants per month
- Conducted pre-screening phone interviews, scheduled interviews,
interviewed candidates in-person, analyzed responses, compared qualifications
to job requirements, verified references
- Wrote and promoted all company job descriptions on internet job
sites, and posted daily on main social media accounts
2013-2014 |
Editor/Author: Whitman Publishing/Second Amendment Media – Franklin, TN
- Wrote, edited books with a focus on firearms, firearm laws and
the Second Amendment (“Legally Armed” and “Armed & Smart”)
- Instructed and oversaw remote freelancers, book designers, media
specialists
- Managed 4 to 5 projects at once under tight deadlines
2012-2013 |
News Reporter/Broadcaster: Leaf-Chronicle (Gannett) – Clarksville, TN
- Wrote a variety of news breaking, feature stories, editorials,
(1-2 stories per day) and transformed press releases into story content
- Shot/produced broadcast video and still photos to accompany each
story while working alongside major Nashville news professionals on scene
- Posted to social media channels on a daily basis
2009-2012 | Editorial Editor/Staff
Reporter: “The Legacy” Newspaper (Lindenwood University) – St. Charles, MO
- Wrote 3 to 4 articles on campus activities/events, news,
entertainment, fashion and editorials
- Assigned reporters topics, edited stories written by staff
reporters, and produced layout/content for editorial section
- Uncovered high-profile news story that led to interviews on Fox2
and KPLR 11 St. Louis. Stories on bullying made huge impact on campus, led to
school staff resignations